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Creation of club website and revision of club logo

  • Client: Obst- und Gartenbauverein Mössingen e. V. (fruit and horticulture club)
  • Client synopsis: Pomiculture and horticulture education and regular events about these topics.
  • Website: www.ogv-moessingen.de (German)
  • Year: 2013

Website

Objective

  • Ease of use for visitors and editors
  • Excellent readability and clarity
  • Support for arbitrary display sizes, particularly smartphones and tablets (“responsive design”)
  • Contemporary design

My contributions

  • Website design and development
  • Editor training
  • Partial creation of initial content
Website screenshot

Logo

Objective

  • Retention of the established identity marks Swabian Jura and “Oeschbergschnitt” which is a type of pruning (German Wikipedia article)
  • Excellent legibility even in small formats (Example: Mössinger Amtsblatt [a German public journal], issue 41-2013, page 26 – artifacts were unfortunately introduced like in all logos)
  • Inclusion of “e. V.” in the logo which means “registered association” in Germany (German Wikipedia article)
  • Retention of the green color which is already used on the association building
  • Creation of scalable vector graphics to avoid compression artifacts like in the original logo and to allow using the logo in any size
  • Creation of a favicon for the website

My contributions

  • Revision of existing logo
Original logo
Original logo
New logo in color
New logo in color
New logo in black and white
New logo in black and white
Icon in color
Icon in color
Icon in black and white
Icon in black and white
Favicon (16×16)
Favicon (16×16)